Lead Marvels Inc

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4 Ways a Digital Resource Library from Lead Marvels Benefits Your Association

When selecting a new revenue source, it’s important to consider if and how it conforms to your association’s brand and value proposition. There is little point in creating an alternative income stream if it alienates members, overtaxes your internal resources, or fails to support your mission. At Lead Marvels, we build and manage “Digital Resource Libraries” or “Knowledge Hubs” for associations. Here are some of the primary ways a Digital Resource Library can help your organization.

ENHANCED VALUE

Members consider access to relevant and timely industry information one of the most important benefits of belonging to a professional association. A free resource library, stocked with highly relevant, frequently updated, curated content specifically targeted to your members’ needs and interests, provides value to your members and enhances the value of membership.

ONGOING ENGAGEMENT

A Digital Resource Library, accessible 24/7/365, means that members no longer have to wait for the next conference, meetup, or another event to learn about advances in their industry. Instead, they can proactively access material and connect with relevant sponsors and vendors on their timetables. This brings them back to your website again and again, where they’ll have the opportunity to be reminded of the other services and benefits that they enjoy as members.

DEEPER INSIGHTS

No association can ever learn too much about its members. A tech-enabled Digital Resource Library can give you deep performance analytics on the topics, formats, and resources that your members engage with most. With the insights gleaned from these analytics, you can develop content and programs of your own to better serve your members’ needs, which in turn will help you retain current members and attract new ones.

NON-DUES REVENUE

Last but certainly not least, a Digital Resource Library supports your association’s bottom line. Since Digital Resource Libraries may include thought leadership content from sponsors, your association has a new source of incremental recurring revenue — revenue that can be used to grow your membership and expand your offerings.

Resources

White Paper

Tuesday, August 20, 2024 Lead Marvels Inc
Scaling Sponsored Content to Drive Revenue & Member Engagement
Explore what’s driving your advertisers’ interest in sponsored content and how your association can create scalable programs that not only build meaningful non-dues revenue streams but also enhance member engagement and trust.

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Case Study

Wednesday, June 5, 2024 Lead Marvels Inc
Bar Associations Partner with Lead Marvels to Grow Non-Dues Revenue and Member Engagement
Discover how 18 bar associations transformed member engagement and generated substantial non-dues revenue with minimal effort by partnering with Lead Marvels.

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White Paper

Thursday, March 21, 2024 Lead Marvels Inc
What Your Sponsors Want and How to Optimize for It
In this latest installment of our Association Executive Guide Series, learn how your sponsors’ marketing objectives are changing and how you can optimize your sponsorship programs to meet sponsors’ evolving needs.

Read More

Every day, Lead Marvels is helping associations unlock recurring non-dues revenue streams through our content marketing platform. But additional non-dues revenue is just one of the reasons associations choose Lead Marvels!

Finding new sources for non-dues revenue is more important for associations than ever before, but not all revenue streams are equal. Make sure you have a consistent way to compare and evaluate new opportunities.

Watch this panel discussion recorded at Non-Dues-a-Palooza and learn how three association leaders are using a Digital Resource Library to engage members and boost non-dues revenue.

We’re Happy They’re Happy!

See what our association partners are saying about us.

Lead Marvels has exceeded our expectations in every way possible. Our Knowledge Center enables our members to easily find and access sponsored content, while providing qualified leads to advertisers and our corporate sponsors. Their experience, flawless execution and professional service have produced fantastic results for our organization. The performance-based, partnership approach is just what we needed. We can’t thank you enough!

Susan Brennan, State Bar Of Texas —

We’re always looking to align ourselves with providers of cutting-edge solutions to engage and communicate with our members and Lead Marvels certainly checks the box. Their fully-managed content hub solution is a great way to bring our members a steady flow of resources from industry leaders throughout the year. Our members have enjoyed the content that has been available to them. We’re grateful for the relationship!

Denise Bethel, CalCPA —

Our partnership with Lead Marvels has allowed our sponsors and advertisers to become thought leaders and increase engagement with our members. The relationship has become a win-win-win for the association, our members, and our advertisers. Lead Marvels offers a turnkey solution that requires a minimal investment in time and resources.

Jack Gonzalez, American Public Transportation Association —

Meet Some of the Lead Marvels Team

Jeff Schottland

CEO

(845) 414-3976

Michael Palacios

President

(845) 445-7210

Jessica Ikaika

Director, Customer Success

(845) 205-0555

Kjell Petersen

Manager, Partner Success

(845) 445-8904

About Lead Marvels Inc

Lead Marvels builds and manages Digital Resource Libraries and Vendor Directories for associations. These dynamic solutions are white-labeled, fully branded, interactive platforms that showcase curated, thought-leadership content and resources supplied by sponsors, partners, and the association.

Using these solutions, members get access to a steady stream of high-demand resources and content, sponsors get business development and thought leadership benefits, and associations earn incremental, non-dues revenue and deeper member engagement and insights.

Our unique solutions are fully managed by our team of experienced experts, which makes our solutions completely turnkey and automated for our association partners. Lead Marvels can also fully manage the sales effort on behalf of our association partners.

For more information or to request a free demo, visit https://www.leadmarvels.com/associations and follow #LeadGenMadeEasy.

sales@leadmarvels.com

877.827.5638